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164. The Math of “Worth It” –  Is Comparison Shopping Worth the Time and Money?
May 24, 2026

We break down the mechanics of comparison shopping to determine if it’s a high-value move or if you’re instead trading your limited life energy for pennies. We explore how to consider convenience and value without falling into the trap of decision fatigue. We share the tactical math behind the “worth it” threshold, along with specific tips and tricks to leverage comparison shopping efficiently and fruitfully. 

Erica joins this week’s podcast as we talk about: 

– Understanding dynamic pricing 

– Applying the internal hourly rate formula to ensure your “Return on Hassle” actually pays off

– The hidden cost of Decision Fatigue

– Identifying Shrinkflation by mastering the “Unit Price” habit in the grocery aisle

– Tactical tools for automation, from browser extensions to using incognito mode

– Why comparison shopping should be a system for the “big wins”

 

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